All entrepreneurs should consider adopting the principles outlined in The Pumpkin Plan to foster exponential growth by focusing on their core strengths and cultivating their most valuable clients. As the partner of an entrepreneur, I saw firsthand how this approach had a significant impact on a business. Having a version of The Pumpkin Plan customized for MSPs brings great value for those of us in the ITSP space.

Dave and Shawn are two of the more experienced and tenured pros in the business. They help MSPs streamline their services, enhance customer satisfaction, and maximize profitability by identifying and nurturing what really matters. Embracing specialization and focusing on areas where they excel (the sweet spot) enables MSPs to stand out in a competitive market, establishing themselves as experts and attracting more ideal clients. Implementing these strategies empowers MSPs to grow their business, optimize resources, and build strong, long-term client relationships for sustained success.

The Pumpkin Plan for Managed Service Providers contains real world wisdom that provides direction and clarity for growing a great MSP. Dave and Shawn have captured the core elements of a successful business and provide detailed guidance that can move you toward success. It is community that is the secret weapon to rapid growth, and these guys have lived it and continue to build it through their best practice sharing. This book will help you get to your goals more quickly and with less pain!

Co-authors Dave Cava and Shawn P. Walsh give us an insider’s guide on what it takes to truly succeed in the MSP business. From inception to exit, Cava and Walsh describe each step of their business journeys in vivid detail. With each turn of the page, you will encounter their extreme highs; their dramatic lows; the defining moments of their personal and professional lives; and the associated lessons for MSP owners worldwide.